Baptcare’s first brand advertising campaign launched with a TV advertisement on Channel 9 last night. This TV advertisement is one of a series of initiatives aimed at boosting our brand awareness over the coming months.
Our message is, “because everyone deserves the best of care“.
You’ll see Baptcare on Channel 9 during various programs until the end of March. Look out for Baptcare during the 6pm weather report from 26 Feb and popular programs like 60 Minutes and Postcards.
Big billboards will also be going up across Melbourne during February, March and April with radio advertising on 3AW during the same time.
The highlight of the campaign is a tram wrapped in the Baptcare brand on the Kew route from 19 March. This coincides with Baptcare’s sponsorship of the shop window competition at the Melbourne International Flower and Garden Show.
Source: BUV News