About RMIT

RMIT is a multi-sector university of technology, design and enterprise with more than 95,000 students and 10,000 staff globally. RMIT offers postgraduate, undergraduate, vocational education and online programs to provide students with a variety of work-relevant pathways.

Our purpose is to offer life-changing experiences for our students, and to help shape the world with research, innovation, teaching and industry engagement. With strong industry connections forged over 130 years, collaboration with industry remains integral to RMIT's leadership in education, applied and innovative research, and to the development of highly skilled, globally focused graduates.

Our Culture

Our Values inspire us, wherever we are in the world, and guide how we live and work together.

Imagination. Agility. Courage. Passion. Impact. Inclusion.

What unites us is our purpose and our values; they are at the heart of who we are, what we stand for, how we make decisions and connect with each other.

Our people make everything at the University possible. We encourage new approaches to work and learning, stimulating change to drive positive impact. RMIT exists to create transformative experiences for our students, getting them ready for life and work. You will be a part of a productive and collaborative team, who values working relationships and outcomes through open and inclusive planning, continuous information sharing and transparent work practices.

About the Role

As the Campaign Manager, you will play an integral role in the development and implementation of integrated marketing campaigns. This role will see you drive the management of marketing and student recruitment campaigns, and partner with the relevant the Segment Manager to design, implement and optimise multichannel acquisition campaigns.

This role leads a team of Campaign Coordinators across audiences ensuring best practice and compliance whilst maintaining strong relationships with all team members and a wide range of stakeholders.

About You

To be successful in this position, you'll have:

* Advanced understanding of marketing principles and best practice to attract and engage customers to encourage life-long learning;
* Demonstrated experience leading and coaching team, with experience planning and implementing marketing strategy and multi-channel acquisition campaigns;
* A strong understanding of marketing via digital and social channels, with project management experience (Agile preferred) and can drive segmented eDM strategy;

* High level of interpersonal, oral and written communication skills including a proven ability to prepare copy for campaign activity including advertising, publications and the web;
* The ability to manage multiple projects and timelines at any one time, with the ability to work across various It platforms such as Microsoft Office, Adobe and Marketo.

Qualifications

* A tertiary qualification in Advertising, Marketing or a related field is required;

* Advertising agency and Marketo experience and would be viewed favourably.

Please Note: Appointment to this position is subject to passing a Working with Children Check.

About the Portfolio

The Operations Portfolio enables an integrated, enterprise wide delivery for best practice student and staff experiences.

The Portfolio incorporates the following business units: Enterprise Projects and Business Performance (EPBP), Communications, Global Marketing & Student Recruitment, Human Resources, Information and Technology Services (ITS), Office of the Chief Operating Officer, Procurement and Property Services Group (PSG).

The Portfolio houses significant drivers and delivery components across the staff and student journeys and enables the overall experience for both groups. The Portfolio is integral in bringing the RMIT strategy to life, across the globe. Each of these functions supports the global operations of the University both directly as well as through its controlled entities.

The Global Marketing and Student Recruitment Group's vision is to bring to life RMIT's 2020 strategy by putting the student at the centre of everything we do, creating a differentiated brand proposition, developing integrated deep insights for all of our global students, and cultivating a differentiated and relevant service experience for those segments.

To Apply

Please submit your CV and covering letter addressing your suitability for this position by clicking on the 'Apply' link below. For further information about this position, please see Position Description below or contact Sarah Morley via email Sarah.Morley@rmit.edu.au

PD – Campaign Manager (HEW 8).pdf

Applications close on Sunday 12th December at 11.59pm.

Please note, due to the upcoming festive session, please be advised that virtual interviews for this position will be held from 17th January.

Bring Your Whole Self to Work

We are better for our diversity. When we listen to those who are different to us, or challenge us, we grow stronger together. When we feel like we belong, we can achieve so much more. We respect each other, embrace our differences and build a sense of belonging in our team and beyond.

We are proud that our dedication to diversity has been recognised by a broad spectrum of external organisations. Visit our Linkedin Life pages to learn more and see some of our most recent wins.

RMIT has a strong dhumbali (commitment) to the employment, development and retention of Aboriginal and Torres Strait Islander people within a culturally safe environment; we strongly encourage applications from Aboriginal and Torres Strait Islander peoples.

RMIT is a Disability Confident Recruitment Team and we are happy to adjust the recruitment process for your accessibility requirements. Please contact us at TalentSupport@rmit.edu.au telling us your preferred type of communication and we will be in touch as soon as possible to discuss your requirements.

RMIT is an equal opportunity employer committed to being a child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.

Please note that whilst we still accept applications from any persons interested in our roles, due to the impacts of COVID-19, we are currently prioritising applications from those with current working rights in Australia and who are not affected by travel restrictions. Please see the latest updates to Australia's immigration and border arrangements during the COVID-19 (Coronavirus) outbreak: https://covid19.homeaffairs.gov.au/

Vaccination Requirements

The COVID-19 Mandatory Vaccination (Workers) Directions, made under the Public Health and Wellbeing Act 2008 (Vic) and as amended and replaced from time to time (Directions), affect all persons employed or engaged to perform work by RMIT.

As such, offers of employment from RMIT are conditional upon the applicant being fully vaccinated against COVID-19, partially vaccinated with a booking for a further dose by 26 November 2021 or medically exempt and providing satisfactory evidence of the same. You can access the Directions here: https://www.dhhs.vic.gov.au/victorias-restriction-levels-covid-19.